TAG Heuer, Omega, Breitling & Longines Watches

About Us

Swiss Watches Direct is an established UK Internet watch company founded early in 2005. We specialise in the sale of perfect condition, brand new authentic watches sold at discount. Swiss watch brands include TAG Heuer, Omega, Breitling, Longines and many other Swiss watch manufacturers. We specialise in TAG Heuer, Omega, Breitling and Longines watches. Swiss Watches Direct sells millions of Pounds worth of watches to thousands of customers each year. We are proud to be the only Internet company in this market to be selected by Who's Who Publications, to be listed in the southern edition of the 'Who's Who of Britain's Most Successful Business Owners 2008' and 'Business Leaders of the Millennium 2009'.

You can find our UK company registration number and VAT number along with our Consumer Credit License in the 'Contact Us' tab.

Swiss Watches Direct realises that although price is very important, ultimately customers want to buy exactly the same authentic watch that they can find at their local UK high street dealer - but with a good discount!

Swiss Watches Direct has gone out to the worldwide marketplace and sourced only authentic brand new watches, with serial numbers, from official authorised dealers. Our watches are generally sourced from dealers within the UK and Europe, with all watches having originated from the manufacturer's factory in Switzerland.

Important Notice
Swiss Watches Direct only supplies brand new watches in perfect condition just as you would expect if you had purchased a new watch from a high street jeweller. We do not sell watches that have been reconditioned, repaired or that are substandard in any way.

Beware of watches bought elsewhere that have not originated from authorised dealers. They may be counterfeit, damaged, tampered with, or contain inferior parts affecting the value of the watch.

We hope that you enjoy your experience of shopping with Swiss Watches Direct and join the list of many happy customers - you can find some of their comments in our 'Testimonials' tab.

Professional Snooker Sponsorship

Congratulations goes out to Judd Trump (right) who at the age of just 21 reached the 2011 World Snooker Championships final at the Crucible Theatre in Sheffield. Judd showed some superb flair and this result has now moved him up to 9 in the world rankings. Swiss Watches Direct sponsored Judd in the 2009 Sky Sports Premier League. Judd wore our logo in his defeat of Ronnie O’Sullivan and former world champion, Shaun Murphy, both in the round robin stages before losing to Ronnie in the semi-finals

Swiss Watches Direct is proud sponsors of the 2009 6 Red World Champion and world number 19, Mark Davis. Mark beat a double world champion, Mark Williams, in the final to pick up his biggest title to date. Mark also caused an upset in the 2010 world championship in Sheffield by beating the then world number 8, Ryan Day. Mark is currently enjoying his best run of results in his 20 year career reaching the TV stages of most of the 2010/11 tournaments. In the 12bet.com World Open, Mark reached the quarter final equalling his best ever run in a major ranking event.

Swiss Watches Direct has also been sponsoring Tony Drago.  Tony is a former top 10 player in the world of snooker and holds the world record for the fastest tournament century, 103, in just 3 minutes and 33 seconds thus validating his nickname ‘Tornado Tony’!  His career spans 25 years and in 2009 he managed to secure his place back onto the world snooker circuit which is limited to just 96 players in the world.  Tony has also become notorious on the pool circuit winning the French Open and Predator International 10-ball Championship in 2008.

Swiss Watches Direct would also like to congratulate Jimmy Robertson on reaching the televised stages of the 2011 World Snooker Championships where he wore our logo for the first time on TV. Jimmy had to win 3 qualifying matches which included a win over former world champion Ken Dougherty. Jimmy turned professional after winning the English Amateur Championship in 2009. Qualifying for the World Championships has moved him up to world number 53.

Other players who have also worn our logo at televised events are Stuart Bingham (world number 17), Gerard Greene (world number 32) and Paul Davies (world number 96). Look out for our logo worn by all of these players at the televised stages of the snooker tournaments shown on the BBC, Sky and Eurosport channels.

Professional Darts Sponsorship

Although darts may not be obviously synonymous with expensive Swiss watches, the close up TV coverage live on Sky Sports HD provides us with excellent exposure. Swiss Watches Direct has recently started sponsoring Richie Burnett, a former world champion, currently ranked 44 in the world. Richie wore our logo at 2011 World Championships and more recently the British Open.


 
 
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