For delivery this side of Christmas, please allow the longest delivery time advertised.
Omega and Longines watches should be ordered by Monday 18th November unless showing as ‘Next’ or ‘4-8’ working days delivery.
Breitling watches should be ordered by Friday 29th November and TAG Heuer watches by Monday 9th December unless showing as ‘Next’ or ‘4-8’ working days delivery.
Please call us to discuss the delivery times for all other brands.
Every watch is brand new and sourced from an authorised dealer supplied with the official manufacturer's international warranty
Longines watches discounted up to 20% - Swiss Watches Direct is a UK company specialising in the sale of new Longines watches since 2005. Top selling watches include the Legend Diver L3.674.4.50.0, Prima Luna L8.112.0.87.6 & Conquest L3.744.4.96.6.
Longines has been based in St-Imier, Switzerland since 1832. It started when Auguste Agassiz, brother of naturalist Louis Agassiz, joined Comptoir Horloger Raiguel Jeune (a trader of watch parts).
In 1833, he and two of his associates set up a company named Comptoir Raiguel Jeue & Cie. Since the early 1980's Longines has been part of the Swatch Group.
Longines' close ties with aviation and sport have remained throughout the years and they have been the official timekeeper for dozens of Olympic Games around the world and have even built a collection devoted to the games. Aviators have always seen favour with Longines watches and its winged logo is a testament to the close relationship they strived to build within this industry.
While continuing to create mechanical timekeepers, Longines also pioneered innovations in quartz technology for its watches. Longines watches have continued to evolve over the years, exactly as Francillon and his successors might have wished.
What Makes Us Better?
We only sell watches that are brand new issued with a 20% VAT receipt (20% VAT is only applicable on brand new goods) - Beware of watches that are sold as ‘unworn’ or ‘as new’
We only sell watches that are issued with the official international manufacturer’s dealer stamped warranty – Beware of watches that are sold without the manufacturer’s warranty
We check every watch before delivery to ensure that the watch, box, manuals and paperwork are perfect – The vast majority of our watches are ordered in from the manufacturer for you to ensure that everything is perfect (not old stock or ex-display)
We have been in business since 2005 building up a great deal of accreditation including being authorised and regulated by the Financial Conduct Authority and have over 2000 customer reviews collated and made available to view on Trustpilot’s website
Taking everything into account, we believe that Swiss Watches Direct offers the best UK internet deal combining great prices with a brand new watch that will be identical in all respects to you having bought direct from the authorised dealer.
